Dr .Yibai Li - Business Intelligence and Analytics- Outstanding Scientist Award 

University of Scranton | United States

Author Profile 

Early Academic Pursuits

He embarked on his academic journey with a thirst for knowledge and a passion for information systems. He obtained his Bachelor's degree in Computer Science and a Bachelor of Management in Business Administration from Jilin University, China, in July 2007. His insatiable curiosity led him to pursue further studies, earning a Master of Science in Management Science and Information Systems from Spears School of Business, Oklahoma State University, USA, in May 2009. Dr. Li's academic pursuits culminated in a Ph.D. in Information Systems from the College of Business, Washington State University, USA, in July 2013.

Professional Endeavors

His academic journey is rich with diverse experiences. He commenced his teaching career as an Instructor at Washington State University, where he imparted knowledge in courses such as Business System Development, Data Management, Business Intelligence, and Information Systems Management from 2011 to 2013. Subsequently, he joined The University of Scranton as an Assistant Professor in 2013, where he continued to inspire and educate students in various domains of electronic business, database management, internet application development, and business information management. Dr. Li's commitment to academic excellence propelled him to the position of Associate Professor at The University of Scranton in 2018, where he continues to shape the minds of future business leaders.


Contributions and Research Focus in Business Intelligence and Analytics 

His research focus encompasses a wide array of topics within the realm of information systems and business management. His scholarly contributions are evident in numerous refereed journal publications and conference proceedings. From exploring the determinants of traveler satisfaction to investigating the impact of social media on health information seeking behavior, his research addresses contemporary challenges in the digital age. His work on business analytics education, customer satisfaction, and online social networking has earned him recognition in academic circles.

Accolades and Recognition

His contributions to academia have not gone unnoticed. His research has been published in esteemed journals such as the Decision Sciences Journal of Innovative Education, International Journal of Services and Operations Management, Technological Forecasting and Social Change, and Journal of Computer Information Systems, among others. His papers have received accolades and nominations, underscoring the significance of his scholarly endeavors.

Impact and Influence

His research has made a significant impact on the academic community and beyond. Through his publications and conference presentations, he has contributed valuable insights to the fields of information systems, business management, and digital marketing. His work has not only advanced theoretical understanding but also informed practical applications, shaping industry practices and policies.

Legacy and Future Contributions

As he continues his academic journey, his legacy is defined by his dedication to scholarship, teaching, and mentorship. His passion for knowledge dissemination and research excellence inspires students and colleagues alike. With a focus on continuous learning and innovation, he  remains poised to make further contributions to academia, leaving an indelible mark on the fields of information systems and business management.

In conclusion ,his scholarly odyssey epitomizes the pursuit of excellence in academia. From his early academic pursuits to his current endeavors as an Associate Professor, his  journey is characterized by a relentless commitment to knowledge creation, dissemination, and application. His contributions to research, teaching, and professional service underscore his status as a distinguished scholar and educator in the field of information systems. As he continues to push the boundaries of knowledge and inspire future generations, his legacy will endure as a beacon of academic excellence.


Citations 1978
h-index 14
i10-index 17
Notable Publications
Yibai Li | Business Intelligence and Analytics | Outstanding Scientist Award 

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