Dr. Beibei Wang – Travel Behaviour and Society – Best Researcher Award
School of Economics and Management, SEU Jiulonghu Campus, | China
Profile
🎓Early Academic Pursuits
Education and Training
She began her academic journey with a strong foundation in transportation engineering. She pursued her Master’s degree in Transportation Engineering at Southeast University, a highly esteemed institution in China. During this time, she cultivated her research interests in public transportation and travel behavior analysis. Her academic prowess and dedication to understanding the dynamics of transportation systems led her to pursue further studies. In 2021, she completed her Master’s degree and continued her academic career by enrolling in a Ph.D. program at the School of Economics and Management at Southeast University. This transition marked a significant step in her academic journey as she began focusing on Management and Science Engineering, allowing her to explore the intersection of management practices and technological advancements in the transportation sector.
💼Professional Endeavors
Academic Positions
Currently, she is a Ph.D. candidate at the School of Economics and Management at Southeast University. Her research interests are broad yet deeply interconnected, encompassing travel behavior analysis, public transportation, logistics, and supply chain management. These areas of study are vital in today’s fast-evolving world, where efficient transportation systems and optimized logistics networks are crucial for economic growth and societal well-being.
She has actively contributed to her field through multiple research projects. Notably, she has been involved in prestigious research initiatives such as the National Key Research and Development Program of China, under grant number 2018YFB1600900. Additionally, she has worked on projects funded by the National Natural Science Foundation of China, including project number 72091213. These experiences have not only expanded her knowledge base but have also positioned her as a key contributor to China’s efforts in advancing transportation and logistics research
📚Contributions and Research Focus on Travel Behaviour and Society
Her research is at the forefront of understanding and optimizing transportation systems. Her primary focus lies in analyzing travel behavior, which involves studying how individuals make decisions about transportation options based on various factors like cost, time, and convenience. By understanding these behaviors, she seeks to improve public transportation systems to make them more user-friendly and efficient.
her work has extended to public transportation, where she examines how transportation networks can be optimized to serve the public better. This includes looking at the relationship between different modes of transport, such as the metro and online car-hailing services. In her publication, “Optimizing Customized Bus Lines Considering Users’ Transfer Willingness under Cooperative and Competitive Relationship between Metro and Online Car-hailing,” published in Travel Behaviour and Society in 2025, she explored how different transportation systems could cooperate or compete, affecting users’ transfer willingness. Her research is not just theoretical but has real-world applications that can improve transportation systems in urban environments.
In addition to public transportation, her research delves into logistics and supply chain management. This area of study is increasingly important as global supply chains become more complex and require advanced optimization techniques to ensure timely delivery of goods and services.
🏆Accolades and Recognition
Although still early in her career, Her work has not gone unnoticed. She has already made a significant impact with her research, which is evident from her contributions to high-impact journals. One of her notable publications in Transportation Planning and Technology showcases her expertise in optimizing transportation networks and land development intensity in new industrial towns based on multi-modal traffic networks.
Her academic achievements and her involvement in nationally funded projects are a testament to her research excellence. Her peers and mentors recognize her as a diligent researcher with the potential to shape the future of transportation systems.
🌍 Impact and Influence
Community Impact
Her research has a far-reaching impact on both academic and practical domains. In the academic community, her work adds to the growing body of knowledge on transportation behavior analysis and logistics. Her innovative approaches to optimizing transportation systems provide valuable insights for policymakers and city planners striving to enhance public transportation infrastructure.
Beyond academia, Her research has the potential to influence how urban transportation systems are designed and managed. By studying the interaction between different modes of transport, such as the metro and car-hailing services, she helps cities create more integrated and efficient transportation networks. Her findings can lead to better decision-making regarding the planning and operation of public transportation, ultimately benefiting millions of daily commuters.