Zulnaidi Yaacob | Entrepreneurship and Start-up Strategies | Academic Leadership in Business Strategy Award

Assoc. Prof. Dr. Zulnaidi Yaacob – Entrepreneurship and Start-up Strategies – Academic Leadership in Business Strategy Award

Alignment with Award Category

Given his extensive research, leadership, and contributions to entrepreneurship and financial well-being, Dr. Zulnaidi Yaacob is highly deserving of recognition in categories such as Academic Excellence, Research Leadership, and Entrepreneurship Education. His interdisciplinary approach and global collaborations exemplify the qualities of an outstanding academic leader.

 

 Universiti Sains Malaysia | Malaysia

Profile

Scholar

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🎓Early Academic Pursuits 

Education and Training

Assoc Prof Dr Zulnaidi Yaacob began his academic journey with a strong foundation in accounting. He obtained a Bachelor of Accounting (Hons) in 1999 from a prestigious Malaysian university. His passion for academia and research led him to pursue a Master in Accounting in 2003, further honing his expertise in the field. In 2008, he completed a PhD in Management Accounting from Universiti Utara Malaysia, marking the beginning of a distinguished academic career dedicated to advancing financial and management accounting knowledge.

💼Professional Endeavors 

Academic Positions

Dr. Zulnaidi Yaacob has built a remarkable career as an academic and researcher. Currently serving as the Dean of the School of Distance Education at Universiti Sains Malaysia (USM), he has played a pivotal role in shaping the institution’s academic policies and programs. His contributions extend beyond administrative duties, as he has actively engaged in various professional development courses, such as the Executive Certificate for Entrepreneurial Leaders (Swansea University, UK, 2017) and Professional Certificate in Blockchain Fundamentals (University of California, Berkeley, 2019). These certifications underscore his commitment to lifelong learning and adapting to the evolving landscape of accounting and entrepreneurship.

📚Contributions and Research Focus on Entrepreneurship and Start-up Strategies

Dr. Zulnaidi Yaacob’s research interests span multiple disciplines, including Management Accounting, Entrepreneurship, Financial Well-being, and Quality Management. His research has been instrumental in providing insights into financial decision-making, organizational performance, and sustainable entrepreneurship. His extensive publication record includes numerous journal articles addressing quality management practices, financial stability, and the impact of public policy on entrepreneurship. Notable publications include:

  • Developing Instrument for Measuring Organizational Performance (Jurnal Akuntabilitas, 2008)
  • The Link Between Quality Management and Balanced Scorecard Cause-and-Effect Linkage (Malaysian Management Journal, 2008)
  • Kesan Pengurusan Kualiti Terhadap Prestasi Perkhidmatan Pihak Berkuasa Tempatan (Jurnal Kemanusiaan, 2008)

🏆Accolades and Recognition 

Dr. Zulnaidi Yaacob has received numerous awards recognizing his contributions to academia and research. Some of the most notable accolades include: Excellent Educator Award (2010, Universiti Sains Malaysia), Best Paper Award (2010, IAM Conference, Taiwan), National Book Industry Fund, (2012, DBP and Ministry of Finance Malaysia), Outstanding Reviewer Award, (2013 & 2014, Emerald Literati Network) Excellent Service Award (2017, Universiti Sains Malaysia), Entrepreneurship Mentor Award (2018, Universiti Sains Malaysia) These achievements reflect his dedication to excellence in education and research

🌍 Impact and Influence 

Community Impact

Dr. Zulnaidi Yaacob’s influence extends beyond his institution. As a Visiting Scholar at prestigious universities such as the University of Newcastle (Australia), Universitas Trisakti (Indonesia), and Hebei University (China), he has contributed to global academic discourse. His keynote addresses at international conferences, including The International Engineering & Management Conference (2012) and The 10th International Research Symposium (2024, Prince Songkhla University, Thailand), have highlighted critical issues in financial well-being and sustainable entrepreneurship.

🔮Legacy and Future Contributions 

Dr. Zulnaidi Yaacob continues to shape the future of accounting and entrepreneurship education through his research, teaching, and mentorship. His work on financial well-being and management accounting will remain valuable for policymakers and business leaders. His commitment to distance education ensures that quality education is accessible to a broader audience, fostering future generations of accountants and entrepreneurs.

Conclusion

Assoc Prof Dr Zulnaidi Yaacob’s distinguished career reflects a profound impact on academia and entrepreneurship. Through his extensive research, international engagements, and leadership in education, he continues to contribute significantly to the fields of management accounting, financial well-being, and quality management. His legacy as a scholar and mentor will undoubtedly inspire future generations in the academic and business communities.

📚Publications

Determinants of effective financial risk management in small business: A theoretical framework
Authors: NA Rahman, Z Yaacob, RM Radzi

Journals: Information Management and Business 

Impact of logical thinking skills and digital literacy on Thailand’s generation Z accounting students’ internship effectiveness: Role of self-learning capability
Authors: N Imjai, S Aujirapongpan, Z Yaacob

Journals: International Journal of Educational Research

Strategy for financial well-being among public servants in Malaysia
Authors: NN Wahab, Z Yaacob

Journals: Journal of Techno-Social

Jackie Zhanbiao LI| Strategic Innovation | Best Researcher Award

Dr. Jackie Zhanbiao LI – Strategic Innovation – Best Researcher Award

Banan Hospital Affiliatied to Chongqing Medical University/ Faculty of Business of Curtin University | China

Profiles 

Scopus

📍Current Position

He currently holds the esteemed position of Director of the Operations Management Research Center in Hospitals, affiliated with Chongqing Medical University. Alongside this role, he is pursuing a Ph.D. at the Faculty of Business of Curtin University. His dual role as a practitioner and a researcher allows him to bridge theoretical insights with practical applications, particularly in hospital operations management and financial strategy.

📝Publication Achievements 

Journals Published

Over the years, He has made substantial contributions to academic literature. He has published 13 core papers in prominent journals, including SSCI and SCI, focusing on accounting theory and hospital operation management. Some of his notable works include the book “Open New Vision: The Theoretical Sky of Operational Management in Hospital” and articles in “The Journal of High Technology Management Research” and “Frontiers in Cardiovascular Medicine.” These publications highlight his expertise in integrating financial strategies with healthcare management, providing valuable insights for both academic and professional communities.

🔍Ongoing Research 

Currently, He is engaged in research exploring the impact of social media on enterprise innovation performance, particularly focusing on the mediating role of CEO narcissism. This work aims to unravel the psychological and organizational dynamics that influence innovation within enterprises, offering strategies to enhance leadership and decision-making processes in business settings.

🔬Research Interests 

His research interests are diverse, spanning across accounting theory, hospital operation management, and financial strategies. His work often delves into the intersection of these fields, exploring how effective financial planning and strategic management can lead to better operational outcomes in healthcare institutions. He is also interested in the role of leadership in shaping organizational culture and performance, particularly in high-stakes environments like hospitals.

🎓Academic Background 

His academic journey is marked by rigorous training and diverse experiences. He is currently a Ph.D. student at Curtin University, where he focuses on business and management studies. His professional journey includes roles as a financial manager, senior audit manager, and financial director, equipping him with practical insights that complement his academic pursuits.

🏆Scholarships and Awards 

Throughout his career, He has been recognized for his contributions to the field. He has received several awards, including commendations for his innovative research and practical contributions to hospital management. His accolades reflect his commitment to excellence and his ability to translate complex theories into practical applications that benefit the healthcare sector.

🌐Professional Associations 

He is an active member of various professional associations, including the China Financial Management Accounting Association and the China Pharmaceutical Accounting Association. He is also a researcher at the Intelligent Finance Research Institute of Shanghai National Accounting Institute, where he collaborates with other experts to push the boundaries of knowledge in finance and healthcare management.

 📚Training & Workshops 

His continuous learning is evident in his participation in various training programs and workshops. These engagements keep him at the forefront of emerging trends and technologies in the fields of accounting and hospital management. They also provide him with platforms to share his knowledge and learn from peers, fostering a dynamic exchange of ideas.

🎤Oral Presentations 

His communication skills shine in his presentations at conferences and seminars. He has delivered talks on topics ranging from financial management in hospitals to the role of leadership in innovation. His presentations are known for their clarity, depth, and practical relevance, making complex topics accessible to a wide audience.

🧑‍🔬Tasks Completed as a Researcher 

In his role as a researcher, he has completed numerous tasks, including leading research projects, publishing papers, and mentoring junior researchers. His work often involves analyzing large datasets, developing theoretical models, and testing these models in real-world settings. He is adept at synthesizing data to draw actionable insights that can inform policy and practice.

🚀Success Factors 

His success can be attributed to his unique blend of theoretical knowledge and practical experience. His ability to navigate both academic and professional landscapes allows him to produce research that is not only rigorous but also highly applicable. His dedication to continuous learning and his active engagement with the professional community further enhance his impact.

🧪Publications & Laboratory Experience

His publications are a testament to his expertise and dedication. His work has contributed to the development of new frameworks for understanding the role of leadership and financial strategies in hospital management. His laboratory experience, particularly in financial modeling and data analysis, underpins his research, allowing him to explore complex questions with precision and clarity.

📚Publications: