Bilel JARRAYA | Sustainability | Best Researcher Award

Dr. Bilel JARRAYA – Sustainability – Best Researcher Award

Qassim University | Saudi Arabia

      Profile

Scopus

Orcid

📍Current Position

Xiaodong Marcus Li is a distinguished Ph.D. candidate at Sun Yat-sen University, specializing in Business Administration under the guidance of Professor Kang Xie. His doctoral research focuses on exploring the mechanisms behind user potential creativity and its impact on product innovation through digital technologies.

 

📝Publication Achievements

Xiaodong has a prolific publication record, including high-impact journals such as: Journal of Business Research: Examining user-led and firm-led participation in product innovation. China Industrial Economics: Analyzing user creativity and its role in digital product innovation.

Other notable works are under review in leading journals like the Strategic Management Journal, Information Systems Journal, and Technovation, showcasing his contributions to user engagement, digital technology, and product strategies.

 

🔍Ongoing Research

Xiaodong’s ongoing projects include: Investigating how digital technologies like AI and data analytics influence firm-user interactions. Unraveling the asymmetric value of AI in product strategy for market competitiveness. Advancing theories on digital innovation tools and their affordances for product innovation.

 

🔬 Research Interests

His core research interests lie in: Digital Transformation and Innovation Firm-User Interaction Human-AI Collaboration Digital Technology Application and Management

 

🎓Academic Background

Ph.D. in Business Administration (Sun Yat-sen University): Recognized for academic excellence, ranked 1st in the entrance examination, and recipient of the Freshman Scholarship and University-level scholarships for five consecutive years.

Doctoral Dissertation: A Mechanism Study on the Impact of User Potential Creativity on Product Innovation Based on Digital Technology.

Bachelor in Engineering (Central South University): Part of the prestigious Excellence Engineer Program, ranked 3rd in his major, and recipient of numerous accolades, including the Daye Nonferrous Metals Second-Class Scholarship.

 

🏆Scholarships and Awards

Multiple University-level Scholarships over nine academic years. Recognition for his academic distinction and leadership in innovation and digital transformation studies.

 

🧬Bioinformatics 

Xiaodong demonstrates proficiency in applying advanced algorithms like Transformer, BiLSTM, and BERT for developing vertical domain knowledge graphs and conducting data-driven research for practical business decision-making.

 

🌐Professional Associations 

Active contributor to professional forums like the China Information Economics Society and Pacific Asia Conference on Information Systems (PACIS). Participant in collaborative research initiatives funded by the National Natural Science Foundation of China.

 

 📚Training & Workshops 

Hands-on experience in AI algorithms and digital analytics through internships with Midea Group and Sophia Group. Attended workshops on Innovation Management and Digital Technology Applications.

 

🎤Oral Presentations and🗣️Thought Leadership 

Xiaodong has presented at esteemed conferences, including: 2023 China Information Economics Society Annual Conference: Discussed digital technology and user creativity. 2023 China Forum on Qualitative Research in Management: Delivered insights on generative service innovation. PACIS 2022: Highlighted user participation modes in product innovation.

 

🧑‍🔬Tasks Completed as a Researcher 

Designed advanced methodologies to study firm-user interactions. Published groundbreaking findings in highly ranked journals (ABS 4, FT50). Enhanced real-world digital innovation through internships and collaborative projects.

 

🚀Success Factors 

Xiaodong’s academic and professional success stems from: Strong analytical skills and proficiency in tools like Python, Stata, R, and MATLAB. Expertise in data mining, text analysis, and machine learning. Leadership roles as a teaching assistant and class monitor, coupled with excellent communication and teamwork.

 

🧪Publications & Laboratory Experience

Xiaodong combines theoretical insights with hands-on laboratory work to bridge the gap between academic research and practical innovation. His studies on user creativity, supported by real-world applications in AI and digital tools, stand as a testament to his pioneering spirit.

 

🔍 Conclusion

With an impressive academic trajectory and impactful contributions to digital transformation, Xiaodong Marcus Li continues to inspire innovation in firm-user collaboration. His work underscores the potential of digital technologies to reshape product development and business strategies.

📚Publications

The Role of Environmental Innovation and Green Energy Deployment in Environmental Protection: Evidence from Saudi Arabia

       Author:  Kahia, M., Jarraya, B., kahouli, B., Omri, A.

       Journal:  Journal of the Knowledge EconomyThis link is disabled.,

Analyzing the Profitability and Efficiency in European Non-Life Insurance Industry

       Author:  Jarraya, B., Afi, H., Omri, A.

       Journal:  Methodology and Computing in Applied ProbabilityThis link is disabled.,

Do Environmental Innovation and Green Energy Matter for Environmental Sustainability? Evidence from Saudi Arabia (1990–2018)

       Author:  Kahia, M., Jarraya, B., Kahouli, B., Omri, A.

       Journal:  EnergiesThis link is disabled.,

Do board characteristics and ownership structure matter for bank non-performing loans? Empirical evidence from US commercial banks

        Author:  Tarchouna, A., Jarraya, B., Bouri, A.

        Journal:  Journal of Management and GovernanceThis link is disabled.,

Determinants of technical efficiency of Islamic banks in GCC countries

       Author:  Ben Mohamed, E., Meshabet, N., Jarraya, B.

       Journal:  Journal of Islamic Accounting and Business ResearchThis link is disabled.,

Kai Chen | Green marketing strategy | Best Researcher Award

Prof Dr. Kai Chen – Green marketing strategy – Best Researcher Award

 

Beijing Forestry University | China

Professional Engagements

Dr. Chen is actively involved in professional organizations. He has served as the deputy director of the Green Consumption and Green Marketing Committee of the China University Marketing Research Association. His expertise is also recognized through his role as an expert reviewer for journals such as Journal of Retailing and Consumer Services, Journal of Cleaner Production, and Journal of Environmental Management.

Profiles 

Scopus

📍Current Position

Dr. Kai Chen is the esteemed Head of the Department of Marketing at Beijing Forestry University, China. With a robust academic and professional background, Dr. Chen is renowned for his significant contributions to marketing management, particularly in the realms of green consumption and online consumer behavior.

📝Publication Achievements 

Journals Published

He has published 17 academic articles in prestigious journals indexed by SCI or SSCI, contributing valuable insights into the field of marketing.

 

🔍Ongoing Research 

Dr. Chen has led and completed more than ten major research projects, including those funded by the National Social Science Fund of China (Grant No. 13CJY090), the Social Science Fund of Beijing (Grant No. 14GJB048), and a major project by the National Social Science Fund of China (Grant No. 20ZDA087). Currently, he is engaged in two ongoing research projects: one funded by the Social Science Fund of Beijing (Grant No. 23&ZD096) and another by the Fundamental Research Funds for the Central Universities (Grant No. 2023SKY02). His research contributions are well-recognized, with a citation index of 265 in SCI and Scopus databases.

🔬Research Interests 

Dr. Chen has successfully completed over 10 major research projects, including those funded by the National Social Science Fund of China and the Social Science Fund of Beijing. He is currently working on two ongoing projects, showcasing his continued engagement and leadership in cutting-edge research. His work has garnered significant recognition, with 265 citations in SCI and Scopus databases. Additionally, he has been involved in five consultancy or industry-sponsored projects, reflecting his impact beyond academia.

🎓Academic Background 

Dr. Kai Chen is a distinguished professor of marketing management at Beijing Forestry University. He has contributed significantly to the field, notably as a co-author of the acclaimed textbook The General Theory of Marketing. His research primarily explores consumer behavior, with a particular focus on green consumption and online consumption behavior, as well as green production behaviors among farmers. With over 100 published academic articles, Dr. Chen demonstrates extensive expertise and a robust academic portfolio.

🏆Scholarships and Awards 

Dr. Chen is a candidate for the Best Researcher Award, recognizing his outstanding contributions to the field of marketing management and sustainable practices.

🌐Professional Associations 

His roles as deputy director of the Green Consumption and Green Marketing Committee and as an expert reviewer for reputable journals reflect his leadership and influence in the field. His collaborations with international scholars further emphasize his global impact and commitment to advancing marketing research.

 📚Training & Workshops 

His work has been influential in shaping contemporary understanding of green consumption and production behaviors. He has also been involved in 5 consultancy and industry-sponsored projects, further bridging the gap between academic research and practical application.

🎤Oral Presentations 

Dr. Chen has been involved in five consultancy or industry-sponsored projects, applying his expertise to real-world marketing challenges and strategies.

🧑‍🔬Tasks Completed as a Researcher 

Dr. Chen holds prominent positions in professional organizations: Deputy Director of the Green Consumption and Green Marketing Committee of the China University Marketing Research Association. Expert reviewer for Journal of Retailing and Consumer Services, Journal of Cleaner Production, and Journal of Environmental Management.

🚀Success Factors 

Negative-framed messages combined with injunctive norms are more effective, while positive-framed messages work better with descriptive norms, especially in different dining scenarios (e.g., business banquets vs. family gatherings). Competence-oriented messages boost green purchase intentions when advertisements lack green appeals, whereas warmth-driven messages are more effective for green appeals.

🧪Publications & Laboratory Experience

Dr. Chen has published four notable books with ISBNs in the marketing field: Green Marketing (ISBN 978-7-302-62439-4) Marketing (ISBN 978-7-300-26717-3) Marketing Research (ISBN 978-7-300-31457-0) Marketing Research and Analysis (ISBN 978-7-300-29014-0)

📚Publications:

jiaxi wu | Environmental management and green development | Best Researcher Award

Ms. jiaxi wu – management and green development  – Best Researcher Award

China University of Mining and Technology-Beijing | China

Author Profile 

Early Academic Pursuits 🎓

Education and Training

He embarked on her academic journey with a solid foundation in finance and international business. She obtained her bachelor’s degree from Michigan State University, where she majored in Finance and minored in International Business. This multidisciplinary approach equipped her with a robust understanding of global financial systems and business dynamics. Driven by a passion for innovation and technology, she pursued a master’s degree at the Chinese University of Hong Kong, majoring in E-commerce and Engineering Management. Her master’s studies deepened her understanding of the intersection between technology and business, paving the way for her future research endeavors.

 Professional Endeavors 💼

Academic Positions

His professional journey is marked by her commitment to academic excellence and her pursuit of impactful research. She is currently in the final year of her PhD at the China University of Mining and Technology-Beijing, focusing on environmental management and green development. Her research interests are centered around ecological economics and enterprise innovation management. Throughout her academic career, He has demonstrated a remarkable ability to translate theoretical concepts into practical solutions for contemporary environmental challenges.

 

Contributions and Research Focus on management and green development📚

Research and Innovations

He has made significant contributions to the field of environmental management and green development. Her research is characterized by its interdisciplinary nature, combining elements of ecological economics and enterprise innovation management. She has authored a total of 13 papers in SCI/SSCI journals, with several publications in leading SCI TOP journals. Notably, one of her papers has been rated 3-star ABS, highlighting the quality and impact of her work. his research projects are diverse, addressing various aspects of environmental management, including sustainability practices, green technologies, and policy implications.

 

Accolades and Recognition 🏆

His academic excellence has been recognized through various accolades and awards. She has been awarded the second school-level scholarships at the China University of Mining and Technology-Beijing, a testament to her dedication and scholarly achievements. In addition to her research publications, he serves as an anonymous reviewer for prestigious journals such as Energy Efficiency and Food Policy, further demonstrating her expertise and contributions to the academic community. Her work has garnered high citations, reflecting its significance and influence in the field.

 Impact and Influence 🌍

Community Impact

His research has had a profound impact on the field of environmental management and green development. Her work on ecological economics and enterprise innovation management has provided valuable insights into sustainable practices and their implementation in various industries. By exploring the economic and managerial aspects of environmental sustainability, he has contributed to a better understanding of how businesses can adopt green practices while maintaining economic viability. Her research has influenced policy discussions and decision-making processes, highlighting the importance of integrating environmental considerations into business strategies.

 Legacy and Future Contributions 🔮

Future Contributions

As he approaches the culmination of her PhD journey, her legacy in the field of environmental management and green development is already well-established. Her interdisciplinary approach and commitment to impactful research have set a high standard for future scholars. Looking ahead, he aims to continue her research and contribute to the development of sustainable solutions for global environmental challenges. Her future contributions are expected to further bridge the gap between academic research and practical applications, fostering a more sustainable and resilient world.

 

Notable Publications